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Episode #60: All about Klarna 'buy now pay later' for your Shopify store

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Manage episode 318711819 series 2611360
Content provided by Keith Matthews. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Keith Matthews or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
  • Introducton
  • Colin's experience with Ebay and Cornmarket
  • How Ebay contributed to the whole principal of customer reviews and stars
  • Lecturing about fashion retail and ecommerce in 3rd level education
  • Who are Klarna?
  • Global payments and shopping service with 90m plus users
  • How Klarna is the alternative way to make payments online in a fun, transparent and engaging way
  • Snoop Dogg as a brand ambassador with a quirky, fun PR campaign
  • Important factors are security, trust and fun
  • Why Klarna is easy to use, and customer friendly
  • People want something different to the credit card experience which is now jaded
  • Pay in 3 explained
  • All about who pays the fees
  • Payment options
  • Responsible leading and spending
  • Responsible measures in place for things like late night spending
  • The Klarna app
  • How can Klarna benefit your store? Regular Klarna users tend to shop more often.
  • How do Shopify merchants get Klarna?
  • Using wish lists
  • How merchants get use trigger points to engage with their customer
  • The measures in place to deal with fraud and risk
  • Immersive experiences by bringing it all to life
  • The next generation of shopping is QVC meets Tiktok

Sponsored By:

Links:

  continue reading

102 episodes

Artwork
iconShare
 
Manage episode 318711819 series 2611360
Content provided by Keith Matthews. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Keith Matthews or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
  • Introducton
  • Colin's experience with Ebay and Cornmarket
  • How Ebay contributed to the whole principal of customer reviews and stars
  • Lecturing about fashion retail and ecommerce in 3rd level education
  • Who are Klarna?
  • Global payments and shopping service with 90m plus users
  • How Klarna is the alternative way to make payments online in a fun, transparent and engaging way
  • Snoop Dogg as a brand ambassador with a quirky, fun PR campaign
  • Important factors are security, trust and fun
  • Why Klarna is easy to use, and customer friendly
  • People want something different to the credit card experience which is now jaded
  • Pay in 3 explained
  • All about who pays the fees
  • Payment options
  • Responsible leading and spending
  • Responsible measures in place for things like late night spending
  • The Klarna app
  • How can Klarna benefit your store? Regular Klarna users tend to shop more often.
  • How do Shopify merchants get Klarna?
  • Using wish lists
  • How merchants get use trigger points to engage with their customer
  • The measures in place to deal with fraud and risk
  • Immersive experiences by bringing it all to life
  • The next generation of shopping is QVC meets Tiktok

Sponsored By:

Links:

  continue reading

102 episodes

All episodes

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