It didn’t all change in March 2020. Not really. The UK high street has been in the throes of a gradual revolution for decades. From the rise of ecommerce, to the birth of mobile, social commerce, and a growing emphasis on experience, change has been underway for a while. In fact for many, the pandemic has acted as a wake-up call. Digital transformation was no longer a ‘nice to have’ but a matter of survival. Necessity sparked innovation and customers are enjoying more flexibility and conveni ...
…
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Episode 291: Targeting the Perfect Client with Kirby Hasseman
Manage episode 379686532 series 167900
Content provided by skucast - the official podcast of commonsku. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by skucast - the official podcast of commonsku or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Today on the skucast, we’re joined by Kirby Hasseman, whom some of you know as the CEO of Hasseman Marketing & Communications, a full service marketing company and promo distributor.
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344 episodes
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Manage episode 379686532 series 167900
Content provided by skucast - the official podcast of commonsku. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by skucast - the official podcast of commonsku or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Today on the skucast, we’re joined by Kirby Hasseman, whom some of you know as the CEO of Hasseman Marketing & Communications, a full service marketing company and promo distributor.
…
continue reading
344 episodes
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Similar to skucast
It didn’t all change in March 2020. Not really. The UK high street has been in the throes of a gradual revolution for decades. From the rise of ecommerce, to the birth of mobile, social commerce, and a growing emphasis on experience, change has been underway for a while. In fact for many, the pandemic has acted as a wake-up call. Digital transformation was no longer a ‘nice to have’ but a matter of survival. Necessity sparked innovation and customers are enjoying more flexibility and conveni ...
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continue reading
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