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From Leads to Loyalty: How To Take a Customer-Centric Approach To Building Materials Marketing
Manage episode 374831791 series 2421838
Content provided by Zach Williams. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Zach Williams or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Digital platforms and consumer behavior are constantly rewriting the rules of marketing, so how can businesses in the building materials industry adapt and thrive? This week, we are talking about the power of trust, personalized experiences and the crucial role of the customer journey in driving sales and revenue. Todd Miller is President of Isaiah Industries, a metal roofing company. He talks with Zach about why manufacturers need to take the effort to create a personal connection with customers.
254 episodes
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Manage episode 374831791 series 2421838
Content provided by Zach Williams. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Zach Williams or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Digital platforms and consumer behavior are constantly rewriting the rules of marketing, so how can businesses in the building materials industry adapt and thrive? This week, we are talking about the power of trust, personalized experiences and the crucial role of the customer journey in driving sales and revenue. Todd Miller is President of Isaiah Industries, a metal roofing company. He talks with Zach about why manufacturers need to take the effort to create a personal connection with customers.
254 episodes
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Similar to Smarter Building Materials Marketing
Outsource Acelerator Podcast, hosted by Derek Gallimore, explores business and outsourcing mastery. Inside-knowledge from the outsourcing capital of the world - Manila, Philippines.
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continue reading
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