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Are You Making One of the Top 5 Local Internet Marketing Mistakes?
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In this edition of the SmarterLocal Marketing Podcast, the discussion between James Martell and Olive Oliver is about the ‘Top 5 Local Internet Marketing Mistakes’ made by local businesses. Olive is a local “Customer Acquisition Specialist” and “Partner” at SmarterLocal.
Proven Local Internet Marketing Strategies for Businesses
Every business wants to attract more local customers. Educating yourself and following proven strategies is a sure way to achieve business goals. Dr. Cale Copeland, a Victoria family chiropractic grew from ZERO patients a month to 16 from the Internet by being SmarterLocal.
Google says 61% of people that visit a website on a mobile device that’s not mobile-friendly, have a bad experience where they just can’t see things and can’t navigate the site properly. They’re actually leaving the site and going onto their competitors. Is it time you transformed your website to be mobile friendly?
Citations and Reviews
An attorney in Florida literally doubled their hourly rate, had to open another office to plump up on staff and the phone just rings off the hook. They just employed 3 simple smarter local marketing strategies advised by their marketers. One of those strategies was making sure the citations were in order. Now, citations are simply getting yourself onto local business directories, Google is dipping into these directories to find information about local business.
How often business owners do not want to talk about their reviews but it’s your customers, your clients who’re doing reviews about you which means you just have to find a to deal with reviews especially if the reviews are negative. But you don’t need to worry about that much, you can actually take huge advantage of reviews to build more business
Email Marketing Still Rules
Direct Marketing Association (DMA) says it’s 3,800% return on investment for email, it’s still the number one of marketing strategies for most businesses out there. You can start from having an email auto responder which is basically free, to interacting or forming relationships with your customers.
The days of the old telephone directories and newspapers are gone. You need to attract your customers and put yourself in front of them to get them. Proven marketing strategies for local businesses are a sure way to get more customers.
Listen up as James and Olive have an exciting conversation with real life examples that proved these strategies worked. Do not make the top 5 local internet marketing mistakes like your competitors.
In this episode you’ll learn:
- Top 5 local Internet marketing mistakes businesses make and how you can avoid them
- How just knowing and optimizing the keywords for your business can dramatically improve your search engine rankings
- How websites that are not mobile friendly are turning people away to your competitors
- How to use citations and fall in the Good eyes of Google
- How business owners are not interested to look at customer reviews but, how you can use them to improve your business
- How to use email marketing to communicate and build relationships with your Audience
James Martell wrapped up his discussion with Tony with an invitation for listeners to take advantage of their FREE Discovery Call and SmarterLocal Marketing Evaluation.
Resources
The post Are You Making One of the Top 5 Local Internet Marketing Mistakes? appeared first on SmarterLocal Digital Marketing Agency.
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