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OK SODA
Manage episode 416055232 series 3548144
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In the early 1990s, The Coca-Cola Company embarked on a bold experiment in the beverage industry with the launch of OK Soda. The product was introduced as an alternative to traditional soft drinks, aiming to appeal to a younger, more disillusioned demographic known as "Generation X." OK Soda was marketed as a beverage for those who didn't feel represented by mainstream advertising or societal norms.
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