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Requested Replay: Defining Your Target Audience
Manage episode 377619139 series 3443984
Some businesses think that it is best to target everyone on social media to reach the most people. However, in the long run, this is a waste of time because most people won’t be the perfect customer for your business. Targeting a specific group of people is more effective. Today, we will tell you why you should target a specific audience and how you can reach them.
In this episode we will talk about these important topics:
1:10: What is a target audience?
2:33: How to Identify Your Target Audience
3:30: Identify Your Customers’ Pain Points
4:11: Look at Demographics
4:40: Actions and Activity
6:08: Listen
8:24: Look at the Competition
9:13: List the Benefits of Your Product or Service
10:08: Create Your Target Client Statement
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To see the video: Click HERE
To read the blog: Click HERE
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Website: Click HERE
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Twitter: Click HERE
Membership Program: Social University
We know social media can be overwhelming and the platforms are changing the rules all the time. Wouldn’t it be great to have an expert in the field on standby to help you out? Now you can with Social University! Click HERE
85 episodes
Manage episode 377619139 series 3443984
Some businesses think that it is best to target everyone on social media to reach the most people. However, in the long run, this is a waste of time because most people won’t be the perfect customer for your business. Targeting a specific group of people is more effective. Today, we will tell you why you should target a specific audience and how you can reach them.
In this episode we will talk about these important topics:
1:10: What is a target audience?
2:33: How to Identify Your Target Audience
3:30: Identify Your Customers’ Pain Points
4:11: Look at Demographics
4:40: Actions and Activity
6:08: Listen
8:24: Look at the Competition
9:13: List the Benefits of Your Product or Service
10:08: Create Your Target Client Statement
To get a FREE Content Calendar: Click HERE
To see the video: Click HERE
To read the blog: Click HERE
Connect With Us!
Facebook: Click HERE
Instagram: Click HERE
TikTok: Click HERE
LinkedIn: Click HERE
Website: Click HERE
YouTube: Click HERE
Twitter: Click HERE
Membership Program: Social University
We know social media can be overwhelming and the platforms are changing the rules all the time. Wouldn’t it be great to have an expert in the field on standby to help you out? Now you can with Social University! Click HERE
85 episodes
All episodes
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