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What to Consider When Setting Your Rates for Partnerships With Cynthia Ruff
Manage episode 362246570 series 3426057
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Figuring out what to charge for content as a creator is one of the most challenging parts of the job. There’s unfortunately no formula or guidebook for us to follow.
Cynthia Ruff, CEO and co-founder of Hashtag Pay Me, knows a thing or two about creator rates. She left her job pricing CEO's salaries to become a full-time lifestyle blogger in 2018 and quickly realized that the way the creator economy prices work sucks.
After finishing her MBA at Georgia Tech, she set off to change that with Hashtag Pay Me- the first unbiased pricing calculator for creator work.
She spent over 18 months gathering data from a variety of brands, agencies, and creators themselves to determine "what is a fair rate". Their tool shows you how creators like you are getting paid for jobs right now, so you never have to question if you're charging the right price.
We’re giving you the scoop on all of the things you need to consider when setting your rates for partnerships. This my Biz BFF is Soulcial Scoop.
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social media,instagram,instagram news,instagram algorithm,social media news,tiktok,tiktok news,business tips,instagram tips,instagram influencer,how to be an influencer,social media mental health,mental health for influencers
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