Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
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Inside the World of Corporate Affairs at Mars
MP3•Episode home
Manage episode 408905062 series 3401417
Content provided by Instinctif Partners. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Instinctif Partners or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Chris Dugmore, Corporate Affairs Director at Mars Food & Nutrition Europe, discusses the strategies, challenges, and evolution of corporate communication within this global powerhouse.
Key takeaways:
- Navigating Diversity: Discover how Mars effectively navigates diverse cultures, segments, and geographies, ensuring cohesive communication strategies across the board.
- Purpose-Driven Leadership: Explore the integral role of purpose-led leadership in shaping Mars' corporate affairs initiatives, reflecting a commitment to sustainability, ethics, and innovation.
- Strategic Coordination: Gain insights into the meticulous coordination efforts undertaken to ensure alignment across global markets, segments, and corporate messaging.
17 episodes
MP3•Episode home
Manage episode 408905062 series 3401417
Content provided by Instinctif Partners. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Instinctif Partners or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Chris Dugmore, Corporate Affairs Director at Mars Food & Nutrition Europe, discusses the strategies, challenges, and evolution of corporate communication within this global powerhouse.
Key takeaways:
- Navigating Diversity: Discover how Mars effectively navigates diverse cultures, segments, and geographies, ensuring cohesive communication strategies across the board.
- Purpose-Driven Leadership: Explore the integral role of purpose-led leadership in shaping Mars' corporate affairs initiatives, reflecting a commitment to sustainability, ethics, and innovation.
- Strategic Coordination: Gain insights into the meticulous coordination efforts undertaken to ensure alignment across global markets, segments, and corporate messaging.
17 episodes
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