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Inside the Ropes of Sponsorship with PTSB and Team Ireland - A Sport for Business Podcast
Manage episode 426164554 series 3583088
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Hello and welcome to the Sport for Business Podcast.
I’m your host Rob Hartnett and In today's 74th episode of the show, we are chatting with the man who is in charge of guiding PTSB’s partnership with Team Ireland, the Olympic Federation of Ireland and Paralympics Ireland, Ger Mitchell.
A softly-spoken man of Tuam in County Galway he lets us inside the ropes of one of the biggest sporting partnerships of the year.
We talk about why the bank got involved, why Team Ireland was such a natural fit, what we can look forward to over the summer and into September, and we finish on an Olympic memory that for those of us of a certain age had a very powerful impact on our view of sport.
I think you will enjoy the chat and please do stay to the end for a 100 metre finish down memory lane.
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PTSB are our Paris 2024 supporters as well and we will be tracking their activation and inspiration from now through September.
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