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Podcast #46 – Building your blog with guest authors with Laura Roeder

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When? This feed was archived on January 15, 2020 01:31 (4+ y ago). Last successful fetch was on May 03, 2019 01:11 (5+ y ago)

Why? Inactive feed status. Our servers were unable to retrieve a valid podcast feed for a sustained period.

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Manage episode 36816045 series 30010
Content provided by Dan Norris and Alex McClafferty. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Dan Norris and Alex McClafferty or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
In episode 46 of Web Domination, I talk to social media / content marketing specialist Laura Roeder about how she engages with guest authors to build her blog.
iTunes | RSS
Laura's links and mentions
LKR Social Media
Laura's training courses
Laura on Twitter
LKR on Facebook
Laura's guest posting guidelines
Walter Chen from I Done This - See their blog
Retargeting with Adroll
Famous in 5 challenge
Disqus commenting system
Marie Forleo's B School
Kris Carr Crazy Sexy Wellness
Erica Douglass interview part 1 and part 2
Infusionsoft
WP Curve WordPress support
Guest author tips
Only accept great posts, don't work to polish bad posts
Reject most guest post submissions
Focus on only accepting quality content
Have a strict content schedule - Laura runs 3 months in advance!
Have staff dedicated to managing off-site contributors
Expect 1 post per quarter from regular contributors
Actively encourage guest posting within your audience
Has a big banner on her sidebar looking for guest authors
Have detailed guest contribution guidelines (see Laura's guidelines here)
Give regular contributors direct WordPress access
Ask guest posters for all of the resources for the post, images, pull quotes, click to tweets etc.
Give them guidelines on finding legal images
Ask your best authors to become regular contributors
Other blog tips
Don't write for your peers, write for your customers
For guest posting on other sites Laura suggests looking at the Alexa ranking
Find a philosophy match - find other people like you to share posts with
Engagement on Twitter has plummeted
  continue reading

50 episodes

Artwork
iconShare
 

Archived series ("Inactive feed" status)

When? This feed was archived on January 15, 2020 01:31 (4+ y ago). Last successful fetch was on May 03, 2019 01:11 (5+ y ago)

Why? Inactive feed status. Our servers were unable to retrieve a valid podcast feed for a sustained period.

What now? You might be able to find a more up-to-date version using the search function. This series will no longer be checked for updates. If you believe this to be in error, please check if the publisher's feed link below is valid and contact support to request the feed be restored or if you have any other concerns about this.

Manage episode 36816045 series 30010
Content provided by Dan Norris and Alex McClafferty. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Dan Norris and Alex McClafferty or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
In episode 46 of Web Domination, I talk to social media / content marketing specialist Laura Roeder about how she engages with guest authors to build her blog.
iTunes | RSS
Laura's links and mentions
LKR Social Media
Laura's training courses
Laura on Twitter
LKR on Facebook
Laura's guest posting guidelines
Walter Chen from I Done This - See their blog
Retargeting with Adroll
Famous in 5 challenge
Disqus commenting system
Marie Forleo's B School
Kris Carr Crazy Sexy Wellness
Erica Douglass interview part 1 and part 2
Infusionsoft
WP Curve WordPress support
Guest author tips
Only accept great posts, don't work to polish bad posts
Reject most guest post submissions
Focus on only accepting quality content
Have a strict content schedule - Laura runs 3 months in advance!
Have staff dedicated to managing off-site contributors
Expect 1 post per quarter from regular contributors
Actively encourage guest posting within your audience
Has a big banner on her sidebar looking for guest authors
Have detailed guest contribution guidelines (see Laura's guidelines here)
Give regular contributors direct WordPress access
Ask guest posters for all of the resources for the post, images, pull quotes, click to tweets etc.
Give them guidelines on finding legal images
Ask your best authors to become regular contributors
Other blog tips
Don't write for your peers, write for your customers
For guest posting on other sites Laura suggests looking at the Alexa ranking
Find a philosophy match - find other people like you to share posts with
Engagement on Twitter has plummeted
  continue reading

50 episodes

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