Ep. 18 - What Makes a Hero - in Business and in Life with Dr. Phil Zimbardo

Strategic Momentum

In this interview, Dr. Zimbardo, a renowned social psychologist, gives us a look into the foundation and purpose of his latest initiative, The Heroic Imagination Project. The project explores everyday heroism and how to train “ordinary”people to be heroes, with the rallying cry: “Stand Up, Speak Out, Take Action Against Injustice.”

He takes the concept into the workforce and explains how anyone can be a “hero” at anytime if they have the mindset to challenge the evil around them (prejudice, harassment, inequality, thievery). “The idea is heroism really starts in the mind, in the imagination, and the first thing I did was I said we have to change the usual conception of a hero….Anyone can be a hero. It's not the person. It's the action.”

Learn more, and find the complete show notes, at flywheelassociates.com/podcast.

Note to listeners in the San Francisco area:

The Heroic Imagination Project is hosting a Hero Roundtable on Saturday, April 21 and Sunday, April 22 at the Marine Memorial Theater. It will be a gathering of “two dozen extraordinary heroes, everyday heroes, superheroes, people have done research on heroism, people have written comic books." For event information, visit www.heroroundtable.com/sf.

Resources:

• Learn more about The Heroic Imagination Project at www.heroicimagination.org
• Learn more about Dr. Zimbardo: zimbardo.socialpsychology.org
• Connect with Dr. Zimbardo on Twitter

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