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2024 Olympics: Sports Marketing Insights

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Manage episode 432857869 series 3231923
Content provided by Stylus Future Thinking. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Stylus Future Thinking or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
In this episode, Stylus’ senior trends editor for Retail & Brand Comms, Rebecca Hobbs, unpacks the cutting-edge sports marketing strategies emerging from the highly anticipated Paris Games, as discussed in our report Olympics & Paralympics 2024: 10 Big Ideas for Sports Marketing. We explore how brands are creatively tackling themes such as parenthood, resilience, subcultures and more, with Rebecca highlighting some standout examples.
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122 episodes

Artwork
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Manage episode 432857869 series 3231923
Content provided by Stylus Future Thinking. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Stylus Future Thinking or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
In this episode, Stylus’ senior trends editor for Retail & Brand Comms, Rebecca Hobbs, unpacks the cutting-edge sports marketing strategies emerging from the highly anticipated Paris Games, as discussed in our report Olympics & Paralympics 2024: 10 Big Ideas for Sports Marketing. We explore how brands are creatively tackling themes such as parenthood, resilience, subcultures and more, with Rebecca highlighting some standout examples.
  continue reading

122 episodes

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