Behind the Scenes with Erica of the Empowering LEOW box

Subscription Box Basics

Highlighting Erica, the ingenious founder of Empowering Leo Coaching, we delve into the riveting narrative of her entrepreneurial journey. This episode takes you on a cathartic journey as Erica, a police officer's wife, beautifully intertwines her personal experiences with her mission to ease solo parenting challenges often faced by police wives through her future monthly subscription box.
Get ready to be captivated as Erica candidly unearths her process, revealing how she had to revise her original box idea which was not gaining the momentum she envisioned. Venturing further, we tap into the profound discussions between Erica and me, exploring ways she could harness existing events and local enterprises to promote her subscription box.
Here's a promise - you'll be amazed as we brainstorm the possibilities of collaborating with event organizers to materialize her ideas and discuss how she could serve the police wives community through speaking engagements and local support ventures. Erica’s unwavering dedication to her community is inspiring, highlighting her commitment to devise solutions and foster connections.
As we near the end, the conversation takes a tactical turn, emphasizing the significance of meticulous planning and setting realistic expectations when launching a subscription box venture. Erica’s invaluable insights on pacing the process, the importance of a pre-launch runway and harnessing giveaways to drive enthusiasm will surely ignite the entrepreneur in you. Be all ears as we discuss the vitality of building an email list, employing lead magnets, and how Erica’s affinity for gift giving aids her business. Get ready to join us on this enlightening journey with Erica as she navigates the exhilarating world of subscription boxes.

• Website - https://empoweringleowcoaching.com/
• Empowering LEOW on IG - https://www.instagram.com/empoweringleow
• Empowering LEOW FB group - https://www.facebook.com/groups/1933689860296872

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Chapters

1. Starting a Subscription Box (00:00:00)

2. Support and Network Opportunities at Events (00:12:09)

3. Launching a Subscription Box Business (00:21:29)

4. Advice for Starting a Business (00:25:37)