Facebook ads & napkin math with Josh Coffy (The Growth episode)

Subscription Box Basics

Prepare to have your mind blown, as e-commerce whiz Josh Coffy from E-commerce Alley joins us to reveal the secrets behind his clients' staggering $70 million sales figures, all thanks to Facebook ads and email marketing.
If you're a subscription box entrepreneur looking to sharpen your ad strategy, this episode is your golden ticket. We're not just discussing the ins and outs of Facebook ads; we're diving into the compelling world of customer acquisition, strategic ad placements, and the nuances that turn good campaigns into great ones - like why that candid iPhone photo might just be your ad's best friend.
Josh brings his years of expertise to the table, offering up a mix of foundational strategies (step-by-step) and advanced tactics that cater to the unique challenges of subscription box businesses, including understanding the pivotal role of lifetime customer value.
Links:

• https://www.alleypodcast.com
• Josh's free group: https://www.facebook.com/groups/ecommercealley
• Click for the Advantage Plus shopping campaign tutorial

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Chapters

1. Facebook Ads for E-Commerce Success (00:00:00)

2. Facebook Ads Strategy for Subscription Boxes (00:06:17)

3. Facebook Ads Strategy for Subscription Boxes (00:13:59)

4. Facebook Ad Strategy for Subscription Boxes (00:24:09)

5. Maximizing Facebook Ad ROI Strategy (00:36:31)