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Season 0, Episode 1: What is your model for humanity?
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To read more on the Sunship Docs, go here: https://docs.sunship.cloud/doc/ix8kovncD6mejnHCvA_Cw/mfcW-aCFi6r40nZdS6_ZA
Summary
In this episode, I introduce the concept of "model of humanity" and what happens when product personas meet impatient capital.
Using this approach, we can see how scaled-out companies like Amazon, Facebook, and Uber can have a negative impact on society by amplifying their model of humanity.
I talk about how Apple is the inspirational exceptional, taking an idealistic view of humans and tapping into it despite facing shareholder demands and aggressive growth expectations.
While not necessary, transformational technologies often have a specific point-of-view on humanity.
When those technologies have scale, they often amplify or exploit, depending on your view, that perspective.
So while this isn't true for every big technology company, I think it's a worthwhile exercise to understand.
The business model reveals what the company believes to be the needs, wants, and behaviors of their persona. And when fueled with demanding shareholders and global scale, that exposes, for many of these companies, their underlying view of humanity. This view, in turn, becomes a bit of a self-fulfilling prophesy for the most successful.
Videos: https://link.sunship.cloud/youtube
Discord: https://discord.sunship.cloud
Website: https://sunship.cloud
Whitepaper: https://whitepaper.sunship.cloud
To read more on the Sunship Docs, go here: https://docs.sunship.cloud/doc/ix8kovncD6mejnHCvA_Cw/mfcW-aCFi6r40nZdS6_ZA
Summary
In this episode, I introduce the concept of "model of humanity" and what happens when product personas meet impatient capital.
Using this approach, we can see how scaled-out companies like Amazon, Facebook, and Uber can have a negative impact on society by amplifying their model of humanity.
I talk about how Apple is the inspirational exceptional, taking an idealistic view of humans and tapping into it despite facing shareholder demands and aggressive growth expectations.
While not necessary, transformational technologies often have a specific point-of-view on humanity.
When those technologies have scale, they often amplify or exploit, depending on your view, that perspective.
So while this isn't true for every big technology company, I think it's a worthwhile exercise to understand.
The business model reveals what the company believes to be the needs, wants, and behaviors of their persona. And when fueled with demanding shareholders and global scale, that exposes, for many of these companies, their underlying view of humanity. This view, in turn, becomes a bit of a self-fulfilling prophesy for the most successful.
Videos: https://link.sunship.cloud/youtube
Discord: https://discord.sunship.cloud
Website: https://sunship.cloud
Whitepaper: https://whitepaper.sunship.cloud
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