#SustyTalk: Avon and Seismic on becoming a B Corp
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Our long-standing #SustyTalk interview series continues! In this episode, edie's Senior Reporter Sarah George is in discussion with Avon’s director of corporate affairs & sustainability Natalie Deacon. Deacon is joined, for this special episode, by Seismic’s co-founder and chief impact officer Amy Borbeau (pictured). The trio discuss the business benefits of B Corp certification and practical steps to becoming a truly purpose-led business with strong governance.
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