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Antony Leung reveals the secret of Pizza Hut Taiwan's viral success
Manage episode 426332936 series 3386650
It would be fair to say Pizza Hut makes headlines just about every time they release a new special flavor. But what inspires Pizza Hut to move outside the box to reinvent its classic offer a few times a year, and often with eyebrow-raising results? Pizza Hut General Manager Antony Leung tells us his story, and that of Pizza Hut's -- giving us a master class in marketing in the process. Hosted by Hope Ngo.
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Hosting provided by SoundOn
561 episodes
Manage episode 426332936 series 3386650
It would be fair to say Pizza Hut makes headlines just about every time they release a new special flavor. But what inspires Pizza Hut to move outside the box to reinvent its classic offer a few times a year, and often with eyebrow-raising results? Pizza Hut General Manager Antony Leung tells us his story, and that of Pizza Hut's -- giving us a master class in marketing in the process. Hosted by Hope Ngo.
--
Hosting provided by SoundOn
561 episodes
All episodes
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