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Social Media Advertising & The Sales Funnel: Right Place, Right Time

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Manage episode 202112519 series 1419396
Content provided by Taking CTRL! The IT & Digital Marketing Podcast, Taking CTRL! The IT, and Digital Marketing Podcast. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Taking CTRL! The IT & Digital Marketing Podcast, Taking CTRL! The IT, and Digital Marketing Podcast or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Making social media advertising easy to understand is CJ Bachman’s thing. In this episode, she helps you increase your business’ online visibility with a few tips on applying the sales funnel to social media advertising. 00:06 – How the traditional sales funnel model applies to Social Media advertising 00:21 – Top of the funnel: connecting with people 00:33 – Middle of the funnel: get a commitment 00:50 – Bottom of the funnel: getting a purchase/conversion 00:58 – Creating ads for people based on where they are in the funnel 01:11 – Why you shouldn’t do one ad for everyone 01:22 – Provide the right information at the right time 01:33 – Fine tune your audience Need a little more help? Let us know here. www.1seo.com/contact-us/
  continue reading

7 episodes

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iconShare
 
Manage episode 202112519 series 1419396
Content provided by Taking CTRL! The IT & Digital Marketing Podcast, Taking CTRL! The IT, and Digital Marketing Podcast. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Taking CTRL! The IT & Digital Marketing Podcast, Taking CTRL! The IT, and Digital Marketing Podcast or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Making social media advertising easy to understand is CJ Bachman’s thing. In this episode, she helps you increase your business’ online visibility with a few tips on applying the sales funnel to social media advertising. 00:06 – How the traditional sales funnel model applies to Social Media advertising 00:21 – Top of the funnel: connecting with people 00:33 – Middle of the funnel: get a commitment 00:50 – Bottom of the funnel: getting a purchase/conversion 00:58 – Creating ads for people based on where they are in the funnel 01:11 – Why you shouldn’t do one ad for everyone 01:22 – Provide the right information at the right time 01:33 – Fine tune your audience Need a little more help? Let us know here. www.1seo.com/contact-us/
  continue reading

7 episodes

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