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Episode 70: Mark Gross
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Mark Gross is co-founder and CCO at Highdive. Since its inception in 2016, Highdive has quickly become one of the great indie agencies in the U.S. They were Adweek’s 2020 Breakthrough Agency of the Year, among Fast Company’s 2021 Most Innovative Agencies, and a 2023 AdAge A-List standout. Highdive is the agency behind some of your favorite Super Bowl ads: Anna Kendrick and Barbie for Rocket Mortgage, Seth Rogan and Paul Rudd for Lays, and Bill Murray reprising Groundhog’s Day for Jeep.
Prior to starting Highdive, Mark spent 23 years at DDB Chicago, where he created a slew of iconic work, headlined by the Bud Light campaign: "Real Men of Genius." In 2012, Business Insider named Mark "one of the top 25 most creative people in advertising." His list of awards includes an Emmy and two Cannes Grand Prix. He's been a part of more than 75 Super Bowl commercials, placing #1 on USAToday’s Ad Meter four times.
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