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74 - The Right Way To Use Case Studies To Increase Leads and Sales with Anfernee Chansamooth
Manage episode 276233119 series 1779767
Content provided by Ilana Wechsler. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Ilana Wechsler or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
The use of case studies in marketing has long been used as an incredible way to increase leads and sales. Why? Simple. They use proof and build social proof to illustrate expertise. Yet so many people use case studies the WRONG way. Anfernee discuss the RIGHT way to use case studies in your marketing to achieve your desired result.
90 episodes
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Manage episode 276233119 series 1779767
Content provided by Ilana Wechsler. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Ilana Wechsler or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
The use of case studies in marketing has long been used as an incredible way to increase leads and sales. Why? Simple. They use proof and build social proof to illustrate expertise. Yet so many people use case studies the WRONG way. Anfernee discuss the RIGHT way to use case studies in your marketing to achieve your desired result.
90 episodes
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Similar to Teach Traffic
The traditional enterprise go-to-market motion is undergoing a transformational shift. B2B buyers are more sophisticated than ever, and operational efficiency is a key focus for every organization. One key function possesses a unique opportunity to shape the future of revenue generation: enablement. On this podcast, we’re bringing you the secrets, strategies, and tactics that successful enablement leaders are using to drive meaningful impact. The Enablement Edge is the go-to resource for sal ...
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continue reading
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1
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…
continue reading
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