E032: Gemma Casey on Championing and Supporting Start-Ups and Growing Businesses

TECH TALKS with Lou

Gemma Casey is NatWest Ecosystem Manager for Wales and host of Inspiring Women Wales Podcast. We talk about Gemma's background in Journalism and storytelling in respect to starting your own business, and the benefits of being supported by the likes of an entrepreneur accelerator programme.

Topics:

• Journalism
• Helping Communities tell their story
• Building relationships with trust
• Introduction of Camera Phones - pilot
• Cutting out and sticking copy for newspaper proofs
• Core values of business
• Business Journalism
• Communication | Collaboration | Connection
• Business community support and experience
• How to articulate your business clearly
• 60 second pitch
• Storytelling as a marketing tool
• Building target audience and where they exist
• Citizen Journalism
• Micro broadcasting / Hyperlocal Media
• Core values and critical thinking
• Podcasting
• The Rose Review - launched by Alison Rose, NatWest's CEO
• Apply for NatWest Accelerator Programme

Gemma Casey: https://www.linkedin.com/in/gemma-ann-collins/

[e-mail]

Inspiring Women Wales Podcast: https://www.southwales.ac.uk/business-services/usw-exchange-events-membership/developing-entrepreneurial-women/inspiring-women-wales/

NATWEST Business Accelerator: https://www.natwest.com/business/business-services/entrepreneur-accelerator.html

Lou: https://www.instagram.com/lou.temlett/

LINKEDIN: https://www.linkedin.com/in/louisetemlett/

INSTAGRAM: https://www.instagram.com/lou.temlett/

THREADS: https://www.threads.net/@lou.temlett

LOUTECH Connect: https://loutech.co.uk/connect/

MUSIC CREDIT:

ARTIST: Maleki Ram | ALBUM: The Ghost at the End of the World | TRACK: The Rush

https://music.apple.com/gb/album/the-rush/1098113666?i=1098113677

This work is licensed under a Creative Commons Attribution 4.0 International License.

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