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Forrester Research Shares the (Real) Future of the Metaverse for Retail
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In this episode of Tech Transformation, we’re talking about the metaverse and what it might actually mean for retailers and consumer goods. We’re talking with Mike Proulx, VP Research Director at Forrester Research, about their new State of the Metaverse Report.
We dig into:
•Myths and realities of the metaverse
•Why this isn’t just for gamers
•How retailers need to prepare
•What brands risk by experimenting (or not)
•What hiring for the metaverse looks like right now
•What this has to do with Web3
•When this all might start to feel a little more “real”
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