E21: How can you too write a LinkedIn post that a million people will read – with Jonathan (Yoni) Raveh

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3+ y ago 46:12

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(Episode Language: Hebrew)

Hey Techies,

So today on the show, we have the honor of hosting Yoni Raveh, who is leading the Thought Leadership strategy and community at AppsFlyer.

So how do you start writing posts that get significant exposure on LinkedIn? Is a shorter or longer post better? How to harness the company's employees to the effort, how to measure the impact of the activity and what is the most important rule in Yoni's eyes to generate real interest in your company (and how is it related to the Fight Club movie?)?

Yoni pampers us with lots of tips with which AppsFlyer leverages LinkedIn, and which anyone can start implementing tomorrow morning.

Did you enjoy the episode? Thank Yoni and write a post about it!

Episode Resources:

1. Chris Walker - refine labs

2. Oren's $210M funding post:

https://www.linkedin.com/posts/orenkaniel_faith-is-taking-the-first-step-even-when-activity-6625404583357272065-KiBk

3. Ziv Peled's 'CSM shouldn't sell' post:

https://www.linkedin.com/posts/zivpeled_customersuccess-strategy-technology-activity-6622477208533426176-lRF-

4. Debora Cohen's 'Translation isn't Localization' post:

https://www.linkedin.com/posts/debora-cohen_marketing-growth-localization-activity-6714181519918948352-NBmx

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