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Insights Unlocked


1 How Anthropologie gets omnichannel right (and what to learn) 27:29
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Episode web page: https://tinyurl.com/2b3dz2z8 ----------------------- Rate Insights Unlocked and write a review If you appreciate Insights Unlocked , please give it a rating and a review. Visit Apple Podcasts, pull up the Insights Unlocked show page and scroll to the bottom of the screen. Below the trailers, you'll find Ratings and Reviews. Click on a star rating. Scroll down past the highlighted review and click on "Write a Review." You'll make my day. ----------------------- In this episode of Insights Unlocked , we explore the evolving landscape of omnichannel strategies with Kate MacCabe, founder of Flywheel Strategy. With nearly two decades of experience in digital strategy and product management, Kate shares her insights on bridging internal silos, leveraging customer insights, and designing omnichannel experiences that truly resonate. From the early days of DTC growth to today’s complex, multi-touchpoint customer journeys, Kate explains why omnichannel is no longer optional—it’s essential. She highlights a standout example from Anthropologie, demonstrating how brands can create a unified customer experience across digital and physical spaces. Whether you’re a marketing leader, UX strategist, or product manager, this episode is packed with actionable advice on aligning teams, integrating user feedback, and building a future-proof omnichannel strategy. Key Takeaways: ✅ Omnichannel vs. Multichannel: Many brands think they’re omnichannel, but they’re really just multichannel. Kate breaks down the difference and how to shift toward true integration. ✅ Anthropologie’s Success Story: Learn how this brand seamlessly blended physical and digital experiences to create a memorable, data-driven customer journey. ✅ User Feedback is the Secret Weapon: Discover how continuous user testing—before, during, and after a launch—helps brands fine-tune their strategies and avoid costly mistakes. ✅ Aligning Teams for Success: Cross-functional collaboration is critical. Kate shares tips on breaking down silos between marketing, product, and development teams. ✅ Emerging Tech & Omnichannel: Instead of chasing the latest tech trends, Kate advises businesses to define their strategic goals first—then leverage AI, AR, and other innovations to enhance the customer experience. Quotes from the Episode: 💬 "Omnichannel isn’t just about being everywhere; it’s about creating seamless bridges between every touchpoint a customer interacts with." – Kate MacCabe 💬 "Companies that truly listen to their users—through qualitative and quantitative insights—are the ones that thrive in today’s competitive landscape." – Kate MacCabe Resources & Links: 🔗 Learn more about Flywheel Strategy 🔗 Connect with Kate MacCabe on LinkedIn 🔗 Explore UserTesting for customer insights for marketers…
Telling the Truth on Oneplace.com
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Content provided by Stuart and Jill Briscoe and Jill Briscoe. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Stuart and Jill Briscoe and Jill Briscoe or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Telling the Truthis an international broadcast and internet ministry that brings God's Word into the lives of people all over the world. Stuart and Jill Briscoe are the featured Bible teachers, encouraging and challenging listeners to study the Word of God and be drawn closer to Christ. Gifted with wisdom, discernment, and a bit of English humor, the Briscoe's bring God's Word to life. With distinctly different teaching styles, you'll be moved by the emotional appeal of Jill and the compelling logic of Stuart, as they boldly proclaim God's sovereignty, grace, and love.
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15 episodes
Mark all (un)played …
Manage series 2585261
Content provided by Stuart and Jill Briscoe and Jill Briscoe. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Stuart and Jill Briscoe and Jill Briscoe or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Telling the Truthis an international broadcast and internet ministry that brings God's Word into the lives of people all over the world. Stuart and Jill Briscoe are the featured Bible teachers, encouraging and challenging listeners to study the Word of God and be drawn closer to Christ. Gifted with wisdom, discernment, and a bit of English humor, the Briscoe's bring God's Word to life. With distinctly different teaching styles, you'll be moved by the emotional appeal of Jill and the compelling logic of Stuart, as they boldly proclaim God's sovereignty, grace, and love.
…
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15 episodes
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Telling the Truth on Oneplace.com

1 Resurrection - I Am with You Always, Part 2 24:30
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"And surely I am with you always, to the very end of the age." It's no secret that all of us will die in the end. Even Jesus died! And this makes His resurrection one of the most important aspects of His life and a source of incredible hope for us. To support this ministry financially, visit: https://www.oneplace.com/donate/508/29…
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Telling the Truth on Oneplace.com

1 Resurrection - I Am with You Always, Part 1 23:18
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"And surely I am with you always, to the very end of the age." It's no secret that all of us will die in the end. Even Jesus died! And this makes His resurrection one of the most important aspects of His life and a source of incredible hope for us. To support this ministry financially, visit: https://www.oneplace.com/donate/508/29…
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Telling the Truth on Oneplace.com

1 Gethsemane – Not as I Will, but as You Will 24:36
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"Going a little farther, he fell with his face to the ground and prayed, 'My Father, if it is possible, may this cup be taken from me. Yet not as I will, but as you will.'" How would you feel if you knew you were going to die painfully tomorrow? When Jesus was in the Garden of Gethsemane, He was struggling with that same knowledge, for not only was He to be crucified the next day, but He was also to bear the weight of all our sin! How did He deal with such emotions? And how can we handle emotions in our own lives? To support this ministry financially, visit: https://www.oneplace.com/donate/508/29…
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Telling the Truth on Oneplace.com

It’s been said that we spend just 25 minutes each day in actual conversation. The rest is non-verbal communication, or body language! Crossed arms, a smirk, tapping feet, leaning in, or looking away. It’s interesting how easy it is to get a message across to others without saying a word! So, what are you telling the world, as a Christian, through your body language? What do you do in your kitchen, your car, or when you’re sitting around with your friends, and what does it reveal to others about your faith in Christ? Jill challenges us to look at the ways we can use every part of our body to bring glory to God! To support this ministry financially, visit: https://www.oneplace.com/donate/508/29…
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Telling the Truth on Oneplace.com

It's been said that we spend just 25 minutes each day in actual conversation. The rest is non-verbal communication, or body language! Crossed arms, a smirk, tapping feet, leaning in, or looking away. It's interesting how easy it is to get a message across to others without saying a word! So, what are you telling the world, as a Christian, through your body language? What do you do in your kitchen, your car, or when you're sitting around with your friends, and what does it reveal to others about your faith in Christ? Jill challenges us to look at the ways we can use every part of our body to bring glory to God! To support this ministry financially, visit: https://www.oneplace.com/donate/508/29…
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Telling the Truth on Oneplace.com

It's been said that we spend just 25 minutes each day in actual conversation. The rest is non-verbal communication, or body language! Crossed arms, a smirk, tapping feet, leaning in, or looking away. It's interesting how easy it is to get a message across to others without saying a word! So, what are you telling the world, as a Christian, through your body language? What do you do in your kitchen, your car, or when you're sitting around with your friends, and what does it reveal to others about your faith in Christ? Jill challenges us to look at the ways we can use every part of our body to bring glory to God! To support this ministry financially, visit: https://www.oneplace.com/donate/508/29…
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Telling the Truth on Oneplace.com

It's been said that we spend just 25 minutes each day in actual conversation. The rest is non-verbal communication, or body language! Crossed arms, a smirk, tapping feet, leaning in, or looking away. It's interesting how easy it is to get a message across to others without saying a word! So, what are you telling the world, as a Christian, through your body language? What do you do in your kitchen, your car, or when you're sitting around with your friends, and what does it reveal to others about your faith in Christ? Jill challenges us to look at the ways we can use every part of our body to bring glory to God! To support this ministry financially, visit: https://www.oneplace.com/donate/508/29…
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Telling the Truth on Oneplace.com

It's been said that we spend just 25 minutes each day in actual conversation. The rest is non-verbal communication, or body language! Crossed arms, a smirk, tapping feet, leaning in, or looking away. It's interesting how easy it is to get a message across to others without saying a word! So, what are you telling the world, as a Christian, through your body language? What do you do in your kitchen, your car, or when you're sitting around with your friends, and what does it reveal to others about your faith in Christ? Jill challenges us to look at the ways we can use every part of our body to bring glory to God! To support this ministry financially, visit: https://www.oneplace.com/donate/508/29…
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Telling the Truth on Oneplace.com

It's been said that we spend just 25 minutes each day in actual conversation. The rest is non-verbal communication, or body language! Crossed arms, a smirk, tapping feet, leaning in, or looking away. It's interesting how easy it is to get a message across to others without saying a word! So, what are you telling the world, as a Christian, through your body language? What do you do in your kitchen, your car, or when you're sitting around with your friends, and what does it reveal to others about your faith in Christ? Jill challenges us to look at the ways we can use every part of our body to bring glory to God! To support this ministry financially, visit: https://www.oneplace.com/donate/508/29…
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Telling the Truth on Oneplace.com

It's been said that we spend just 25 minutes each day in actual conversation. The rest is non-verbal communication, or body language! Crossed arms, a smirk, tapping feet, leaning in, or looking away. It's interesting how easy it is to get a message across to others without saying a word! So, what are you telling the world, as a Christian, through your body language? What do you do in your kitchen, your car, or when you're sitting around with your friends, and what does it reveal to others about your faith in Christ? Jill challenges us to look at the ways we can use every part of our body to bring glory to God! To support this ministry financially, visit: https://www.oneplace.com/donate/508/29…
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Telling the Truth on Oneplace.com

Having reminded the Colossians about the things they believe, Paul now turns his attention to how they should behave. Christians recognize that because belief and behavior are inextricably bound up in each other, any erosion of belief will lead inevitably to a deterioration in behavior. To support this ministry financially, visit: https://www.oneplace.com/donate/508/29…
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Telling the Truth on Oneplace.com

Having reminded the Colossians about the things they believe, Paul now turns his attention to how they should behave. Christians recognize that because belief and behavior are inextricably bound up in each other, any erosion of belief will lead inevitably to a deterioration in behavior. To support this ministry financially, visit: https://www.oneplace.com/donate/508/29…
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Telling the Truth on Oneplace.com

The Colossian Christians were being troubled by people who were confusing them and hindering their spiritual progress. Paul spoke forcibly to the issue and in so doing he reminds us that we should be on our guard against those who would be less than helpful to our spiritual lives. To support this ministry financially, visit: https://www.oneplace.com/donate/508/29…
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Telling the Truth on Oneplace.com

Having begun their spiritual journey, the Colossians needed encouragement to continue as they had started because factors entered their lives that would take them off course. To support this ministry financially, visit: https://www.oneplace.com/donate/508/29
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