Episode #159 "Perceptions drive decisions for your audience" W/Sabine Moeller

Test. Optimize. Scale.

My guest is Sabine Moeller! Sabine is a data-driven B2B marketing and customer experience executive with over 10 years of experience in the fintech, chemical, and consulting sectors. As the co-founder and practice leader of Modern Growth Exchange, she advises C-suite executives on introducing client-centricity and driving incremental growth for their businesses. She also serves as CMO for Pro Capital LLC, advising on marketing strategy to elevate the startup to the next level.

Her core competency lies in identifying new growth levers through modern marketing strategies, including voice of the customer programs, data analytics and machine learning, agile marketing culture, and client lifecycle management and segmentation. She has successfully implemented these strategies for leading companies such as FIS, Mercer, and one of the largest chemical companies in the US, resulting in improved retention, cross-selling, and market penetration. Sabine is passionate about challenging and transforming the status quo and leveraging data and insights to create value for her clients and partners.

Social and Website: Linkedin: https://www.linkedin.com/in/smoeller2001/ Website: https://moderngrowthexchange.com/

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