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Test. Optimize. Scale. #161 "People want to align themselves with companies they believe in." W/ Sarah Hardwick

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Content provided by Digital Niche Agency. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Digital Niche Agency or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

My guest is Sarah Hardwick! Sarah is a crowdfunding expert with over two decades of experience in entrepreneurship and marketing. She led Zenzi Communications, redefining brand-audience connections, before joining Aptera Motors as CMO. At Aptera, she spearheaded a campaign that raised over $100 million, one of the most successful in crowdfunding history. Her efforts resulted in 45,000 vehicle reservations and $1.6 billion in potential revenue. In 2023, Hardwick launched The Crowd, an advisory firm helping ethical tech companies succeed in equity crowdfunding. Her expertise spans advertising, media buying, digital marketing, and user experience. Hardwick's mission is to empower purpose-driven companies to build loyal followings and integrate crowdfunding into their business models.

Social and Website: Linkedin: https://www.linkedin.com/in/sarahhardwick/ Website: https://sarahhardwick.com/

Follow Digital Niche Agency on Socials for Up To Date Marketing Expertise and Insights: Facebook: https://www.facebook.com/digitalniche... Linkedin: https://www.linkedin.com/company/digi... Instagram: DNA - Digital Niche Agency @digitalnicheagency • Instagram photos and videos. Twitter: https://twitter.com/DNAgency_CA YouTube: https://www.youtube.com/channel/UCDlz…

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157 episodes

Artwork
iconShare
 
Manage episode 424825324 series 2656045
Content provided by Digital Niche Agency. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Digital Niche Agency or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

My guest is Sarah Hardwick! Sarah is a crowdfunding expert with over two decades of experience in entrepreneurship and marketing. She led Zenzi Communications, redefining brand-audience connections, before joining Aptera Motors as CMO. At Aptera, she spearheaded a campaign that raised over $100 million, one of the most successful in crowdfunding history. Her efforts resulted in 45,000 vehicle reservations and $1.6 billion in potential revenue. In 2023, Hardwick launched The Crowd, an advisory firm helping ethical tech companies succeed in equity crowdfunding. Her expertise spans advertising, media buying, digital marketing, and user experience. Hardwick's mission is to empower purpose-driven companies to build loyal followings and integrate crowdfunding into their business models.

Social and Website: Linkedin: https://www.linkedin.com/in/sarahhardwick/ Website: https://sarahhardwick.com/

Follow Digital Niche Agency on Socials for Up To Date Marketing Expertise and Insights: Facebook: https://www.facebook.com/digitalniche... Linkedin: https://www.linkedin.com/company/digi... Instagram: DNA - Digital Niche Agency @digitalnicheagency • Instagram photos and videos. Twitter: https://twitter.com/DNAgency_CA YouTube: https://www.youtube.com/channel/UCDlz…

  continue reading

157 episodes

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