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#1: The Highs and Lows of Being Your Own Boss | Zella Fermani
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Streetwear is the most popular and influential style of fashion today, but what does it take to create a brand from scratch and be successful in such a crowded space?
In the Pilot episode of 11Eleven the team sits down with solopreneur and creator of fashion brand Zella Fermani, Zee, to discuss the ups and downs of creating a streetwear brand, finding inspiration as creatives and the importance of building a strong support team as entrepreneurs.
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