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The A Game: Episode 66 Streaming Evolution
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Content provided by The A-Game: An Adcom Podcast, A Marketing, and Technology podcast from the minds inside The Adcom Group. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by The A-Game: An Adcom Podcast, A Marketing, and Technology podcast from the minds inside The Adcom Group or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
In this episode of Adcom’s A-Game podcast, hosts Jeff Culliton and Nadya Scheiner talk with special guest Jim Ganzer about how streaming services like Netflix are changing the marketing landscape, and how these platforms can be accessible to marketers in a way that broadcast never could. Currently Adcom’s Chief Strategy Officer, Jim is an expert at finding the precise media channels where any given audience lives.
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