Chad Price - Kettlebell Kings

The Accidental Entrepreneur

While working as a gas controller in corporate America for TransCanada in Houston, Chad Price discovered that corporate America wasn’t sustainable for him long term and he wanted to start his own business. Seeing the inner workings of a large corporation gave him the impetus to start his own e-commerce focused business. Along with two partners, they narrowed down their product list and settled on kettlebells. At the time, it wasn’t a known space but was a growing market. He desired to build kettlebells as the centerpiece of a health and wellness community and started the first BIPOC owned Kettlebell company, “Kettlebell Kings” which is like the ESPN of the kettlebell world; a place to foster a community of people using kettlebells as the centerpiece of fitness; take everyone's content alongside their uniquely created content and display it in a way that's easy for people to consume and feel part of a community.

In business, he can be as competitive as he wants and not worry like he did on the sports field, when he was at Rice University.

After ten years, Chad’s first venture Kettlebell Kings was acquired by Razor Group for millions of dollars.

He then went on to create and start “Life Grows Green” as a side project that he started as a result of negative images and culture around hemp plants. Being a big believer in natural and green products which is naturally encompassed in Hemp, he tried to make products just from natural based products. Products include CBD related capsules, oils, tinctures, salves, peanut butter, honey, melatonin and protein powder and LGG has made them available direct to the online consumer.

Chad continues his commitment to fitness, health and wellness and makes sure to travel extensively and spend time with his family. In addition to listening to the episode, you can watch a video of their discussion on our YouTube Channel. And be sure to subscribe to support the podcast!

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