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Product Managers Prepare To Go To Battle Over Fried Chicken
Manage episode 332134036 series 3130351
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You would think that being a burger product manager would be a fairly simple job: you get the burger, you make the burger, you sell the burger.
However, once upon a time it might have been that simple; however, these days it has become much more complicated. If you can ignore for a moment the fact that you are facing a great deal of competition, it now turns out that your customer’s tastes are changing.
Burger product managers have a challenge on their hands and they are going to have to get creative and change their product development definition.
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