128 | [STRATEGY] Pricing & Scaling Mindset for Growth with Accala Kessler

The Ambitious Bookkeeper Podcast

Listen in like a fly on the wall for a strategy session with one of my Accelerator students. We dive into:

• Calculating client profitability
• How to think about pricing to achieve your goals
• Ideas for increasing value

Resources mentioned in this episode:

• The Bookkeeping Business Accelerator®

Connect with Accala:

💼 LinkedIn: https://www.linkedin.com/in/accala-kessler-43bb746/
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Chapters

1. 128 | [STRATEGY] Pricing & Scaling Mindset for Growth with Accala Kessler (00:00:00)

2. Introducing Accala (00:03:46)

3. The Challenges (00:04:42)

4. Identifying What is Scaleable (00:07:49)

5. Questions for Accala (Niching) (00:11:47)

6. Issues with Pricing when You Work From Home (00:13:55)

7. How to Coach Owners to Calcuclate Their Hours for Package Value (00:16:38)

8. Adding Value to Engagements (00:19:17)

9. Don't Underestimate Simple Value Add (00:26:22)

10. When You Start from Scratch (00:27:44)

11. How to find the Ideal Client for Your Pricing (00:29:26)

12. Pricing For Custom Clients (00:31:41)

13. Conclusion (00:34:55)