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How to Use Your Podcast to Build Brand Awareness - with Brandon Boyd
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Brandon Boyd is the agency owner of Pet and Vet SEO. He tells us how to use a podcast to build brand authority and awareness for his agency. Most importantly, Brandon listens closely to the veterinarian industry pain points to help him pivot his product offerings. Find out how Brandon successfully pivoted his agency during the COVID pandemic, and how he finally got over “shiny object syndrome” when it comes to content marketing tools.
KEY TAKEAWAYS
• HOW TO PIVOT YOUR MARKETING AGENCY PRODUCTS BASED ON EVOLVING INDUSTRIES
• WHY LISTENING IS CENTRAL TO GROWING YOUR AGENCY
• HOW TO CHANGE YOUR MESSAGING TO CREATE RELEVANT CONTENT
• WHY & HOW YOU CAN AVOID SIGNING UP FOR EVERY NEW MARKETING TOOL
21 episodes
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