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17: Maintaining Your Brand in a Politically Charged Environment

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Manage episode 359657296 series 2950417
Content provided by Destinations International. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Destinations International or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Today’s conversation and guest is intended to be a peak behind the curtains of managing the destination’s brand through extremely polarizing times. I’ve mentioned at lengths at which the world has begun to spin, it seems in more illogical ways and an outcome of that resulting in issues and policies entering the zeitgeist of our communities in a polarizing fashion.
The job at a destination organization was already tough because of the pandemic and many other complications from 2020 but how do you push through with your brand and promotion against political or social issues that feel like they divide the nation?
Navigating such a destination requires a wearer of many hats and hearing how he sets up the chess pieces. Please welcome to the show, Domenic Bravo, CEO of Visit Cheyenne Wyoming.
Visit Cheyenne Wyoming
Destinations International
The Architects of Destination Advocacy Podcast is a part of the Destination Marketing Podcast Network. It is hosted by Andreas Weissenborn and produced by Relic.
To learn more about the Destination Marketing Podcast Network and to listen to our other shows, please visit https://thedmpn.com/. If you are interested in becoming a part of the network, please email adam@relicagency.com.
  continue reading

29 episodes

Artwork
iconShare
 
Manage episode 359657296 series 2950417
Content provided by Destinations International. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Destinations International or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Today’s conversation and guest is intended to be a peak behind the curtains of managing the destination’s brand through extremely polarizing times. I’ve mentioned at lengths at which the world has begun to spin, it seems in more illogical ways and an outcome of that resulting in issues and policies entering the zeitgeist of our communities in a polarizing fashion.
The job at a destination organization was already tough because of the pandemic and many other complications from 2020 but how do you push through with your brand and promotion against political or social issues that feel like they divide the nation?
Navigating such a destination requires a wearer of many hats and hearing how he sets up the chess pieces. Please welcome to the show, Domenic Bravo, CEO of Visit Cheyenne Wyoming.
Visit Cheyenne Wyoming
Destinations International
The Architects of Destination Advocacy Podcast is a part of the Destination Marketing Podcast Network. It is hosted by Andreas Weissenborn and produced by Relic.
To learn more about the Destination Marketing Podcast Network and to listen to our other shows, please visit https://thedmpn.com/. If you are interested in becoming a part of the network, please email adam@relicagency.com.
  continue reading

29 episodes

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