Creating Demand for Your Art: Why It Matters and How to Start (ep. 206)

The Art Biz

Host Alyson Stanfield delves into the necessity of creating demand for your artwork in order to achieve a certain level of success.

She discusses the balance between ambition and practicality in the art market and offers five essential tips to assess and cultivate demand effectively.

Alyson stresses the importance of setting realistic expectations, refining your unique artistic voice, and nurturing genuine relationships. Through examples from past episodes and insightful advice, she aims to help artists understand and thrive in their respective markets.

00:29 Understanding the Art Market 01:46 Being Unrealistic in Your Art Marketing Strategies 02:48 Defining “Demand” in the Art World 05:20 Challenges and Realities of High Demand 08:22 Benefits of Being an In-Demand Artist 10:12 Two Key Steps to Take 14:32 Five Practical Tips for Artists to Assess Demand 17:00 Resource: How to Ask for More Money for Your Art

📖 To read more, see images, find resources mentioned, and leave a comment, visit https://artbizsuccess.com/demand

🎧 MENTIONED EPISODES

The Internet Might Be Ruining Artists’ Livelihoods with William Deresiewicz (ep. 205)

She Knows Exactly How Much Her Art Income Will be Every Month with Kelly Pelfrey (ep. 162)

Growing Beyond Being an Instagram Artist with Sara Schroeder (ep. 119)

How to Guarantee that People Remember You with Skip Hill (ep. 187)

🟪 I have a short webinar that would be a great resource for helping you to increase the perceived value of your work.

It’s called How to Ask for More Money for Your Art. It's only $20. And the reason that I make it so affordable is because it's fundamental. I created How to Ask for More Money for Your Art because I noticed so many artists were sabotaging their work.

If you need to increase the perceived value of your art, check it out.

⛰️ The Art Biz is recorded on the traditional land of the Cheyenne, Arapaho and Ute tribes.

~ ~ ! ATTENTION INDIGENOUS ARTISTS and BIPOC ARTISTS ! ~ ~

This is an invitation to all Indigenous and BIPOC artists, wherever you are in the world, to share your story here on The Art Biz. Here’s how ~~~~> https://artbizsuccess.com/pitch-podcast/