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How to Minimize Your Facebook Ads Stats Discrepancies

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Manage episode 300866449 series 83304
Content provided by Kwadwo [QUĀY.jo] Sampany-Kessie. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Kwadwo [QUĀY.jo] Sampany-Kessie or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Are you confused why your Facebook stats aren’t in sync with your other platforms?If so, you’re definitely not alone. In fact, it’s impossible to get ad stats that are 100% exactly the same across all platforms. That’s why I advise that you don’t look at your Facebook Ads Manager stats at face value and accept them as they are.Rather, in this episode, I want to share with you the secret behind ad stats and what you can do to get the most accurate numbers. Not only will this help you with your reporting, but it will also give you guidance on what you should be optimizing with your ads and funnel.Discussion Points:0:00 Introduction 3:34 Why stats across platforms will never match up7:36 Understanding huge discrepancies9:58 How to get as accurate stats as possible12:51 Benefits of creating separate funnels for ads14:03 Stats can help you calculate cost per result17:50 Adapt and look at other platforms
Rick Mulready's Links:

Kwadwo [QUĀY.jo] Sampany-Kessie's Links:

  continue reading

852 episodes

Artwork
iconShare
 
Manage episode 300866449 series 83304
Content provided by Kwadwo [QUĀY.jo] Sampany-Kessie. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Kwadwo [QUĀY.jo] Sampany-Kessie or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Are you confused why your Facebook stats aren’t in sync with your other platforms?If so, you’re definitely not alone. In fact, it’s impossible to get ad stats that are 100% exactly the same across all platforms. That’s why I advise that you don’t look at your Facebook Ads Manager stats at face value and accept them as they are.Rather, in this episode, I want to share with you the secret behind ad stats and what you can do to get the most accurate numbers. Not only will this help you with your reporting, but it will also give you guidance on what you should be optimizing with your ads and funnel.Discussion Points:0:00 Introduction 3:34 Why stats across platforms will never match up7:36 Understanding huge discrepancies9:58 How to get as accurate stats as possible12:51 Benefits of creating separate funnels for ads14:03 Stats can help you calculate cost per result17:50 Adapt and look at other platforms
Rick Mulready's Links:

Kwadwo [QUĀY.jo] Sampany-Kessie's Links:

  continue reading

852 episodes

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