Internet Commoditizes Everything, Except Communication

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By Gary Vaynerchuk. Discovered by Player FM and our community — copyright is owned by the publisher, not Player FM, and audio is streamed directly from their servers. Hit the Subscribe button to track updates in Player FM, or paste the feed URL into other podcast apps.

Podcast listeners, this is a Keynote and Q&A from AdWeek here in NYC. I love talking with people with in the industry and advertising world. There's a number of interesting themes and tactics at play during this keynote, and my overall thesis on how I see the Ad World. Super interested to see your comments from this episode - please take a moment to tweet me @garyvee to share your 2 cents.

Topics from Today’s Episode: 4:45 | What quantity means in the creative space 8:00 | Creating content that’s contextual to your audience 9:30 | Finding the whitespace 12:00 | Understanding psychology of end user 14:45 | What really drives your business 18:00 | The Framework 20:20 | Q&A Starts 22:30 | Examples of how Vayner grows business 24:20 | Finding creative that gets people excited 28:40 | What skillsets are necessary in the ad world 32:00 | Leadership 35:15 | Accountability for CEOs 37:15 | This industry lacks enormous heart

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