5. Branding & Brand Strategy for Online Business Owners With Connie Wilks
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What comes to your mind when you hear “branding”? Probably you imagine pretty visual elements like a logo or cohesive Instagram feed. But branding is so much more than that! And many new online service providers skip the branding part because their either hate creating graphics, or it takes them hours to decide on simple things like branding colors.
If that’s you, I have great news for you! For this episode, I invited Connie Wilks, a Brand Strategist & Designer to talk about branding for online service providers, branding strategy, how to get started, how to build a recognizable brand, why is it important, and how you might be losing clients because of low-quality graphics.
In this episode, we chat about:
- How did Connie transition into branding and design
- How to set yourself apart from the competition as a new online service provider
- My branding mistakes as a new entrepreneur
- What is a brand strategy, and what does the process of building a brand strategy look like
- Connie shares tips on how to keep social media graphics consistent
- Connie’s advice for entrepreneurs who are not gifted or don’t enjoy creating graphics but can’t afford to outsource it yet
- How can you work with Connie
What a juicy episode! Trust me, you don’t want to miss this one!
For full show notes and more resources, visit ninabvirtually.com/podcast/episode-05
14 episodes