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Crossfit Capitalism : Using Influencers and Athletes To Transition From Amazon to Shopify w/ Bear Komplex
Manage episode 225028857 series 2471048
Content provided by Capitalism.com. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Capitalism.com or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
The best audience to sell to is one you are a part of. Being part of a community you truly understand the pain points, the problems that come up, where people want to go in that domain. So when Jake Rhodes started making products for crossfitters he started to gain some traction. But it wasn't until he learned how to create relationships with influencers and athletes that his business truly shot through the roof. If you've gotten value out of The Brand Builder Podcast please leave us a review and subscribe to make sure you never miss an episode.
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Manage episode 225028857 series 2471048
Content provided by Capitalism.com. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Capitalism.com or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
The best audience to sell to is one you are a part of. Being part of a community you truly understand the pain points, the problems that come up, where people want to go in that domain. So when Jake Rhodes started making products for crossfitters he started to gain some traction. But it wasn't until he learned how to create relationships with influencers and athletes that his business truly shot through the roof. If you've gotten value out of The Brand Builder Podcast please leave us a review and subscribe to make sure you never miss an episode.
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Similar to The Brand Builder Podcast
The Partnership Economy explores the power of partnerships through candid conversations and stories with industry leaders. Our hosts, David A. Yovanno, CEO and Todd Crawford, Co-founder, of impact.com, unpack the future of partnerships as a lever for scale and an opportunity to put the consumer first.
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