))
Evolution of Branding Strategies in the Digital Age | Jonty Fisher | Senior Vice President, Publicis Groupe Africa
Manage episode 426209847 series 3163739
Content provided by The Brand Called You. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by The Brand Called You or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
In this episode, Jonty Fisher, the Senior Vice President of the Publicis Groupe Africa delves deep into the evolution of branding strategies in the digital age, providing a comprehensive overview of the shifting landscape. As a seasoned marketer with extensive experience, Fisher's insights offer valuable perspectives on how brands adapt to the demands of today's digital ecosystem. Through this dialogue, we explore key themes such as leveraging technology, navigating consumer behaviour, and the critical role of authenticity in modern branding.
[00:35] - About Jonty Fisher
Jonty is the Senior Vice President of the Publicis Groupe Africa.
He has led strategic thinking and guided execution work across brands such as Heineken, PepsiCo, Jack Daniels, Adidas, and many more.
2574 episodes
Share
