The role of effective communication in Oregon politics with Kristina Edmunson | EP 106

The Bridge by OR360

Kristina Edmunson is a seasoned communications professional with a wealth of experience in the field. She is best known for her role as the former Communications Director for Oregon's Attorney General, Ellen Rosenblum. Throughout her tenure, Kristina demonstrated exceptional skills in strategic communication, media relations, and public affairs, contributing significantly to the successful implementation of the Attorney General's agenda.

With a keen understanding of the complexities of legal matters and their impact on communities, Kristina played a pivotal role in shaping the public image of the Attorney General's office. Her expertise in crafting clear and compelling messaging helped to effectively communicate the office's initiatives, priorities, and accomplishments to various stakeholders, including the public, media outlets, and government agencies.During her time as Communications Director, Kristina demonstrated an unwavering commitment to transparency and accountability. She skillfully navigated challenging issues and crisis situations, working closely with the Attorney General's team to ensure accurate and timely dissemination of information while maintaining public trust.

Kristina's ability to forge strong relationships with journalists and media professionals proved instrumental in securing positive media coverage for the Attorney General's office. Her strategic media outreach efforts ensured that important legal developments, consumer protection initiatives, and other key announcements received the attention they deserved.

Prior to her role with the Attorney General's office, Kristina honed her communication skills in various positions within the public and private sectors. Kristina holds a bachelor's degree in Communication Studies, with a focus on strategic communication and public relations. She continues to stay up-to-date with the latest trends and best practices in the field, recognizing the ever-evolving nature of effective communication in today's digital age.

In this episode we take a deeper dive into the role of communications in Oregon's political climate and the threats currently being posed to the field of journalism and the impact that can have on the democratic process.