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How I Attracted Global Sports Brands To My Marketing Agency (Featuring Ben Pollard)
Manage episode 397460624 series 3530957
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Ison Harrison's Richard Coulthard interviews Ben Pollard as he discusses his business journey and the creative aspects of running a successful marketing agency.
Ben will discuss:
- His business journey from being a start up and the challenges he faced
- Moving from employment to business owner, what that was like and the lessons he has learned
- How he has attracted major national/international customers
- Building and managing a team of ‘creatives’
- Developing a brand concept
- Creative journey – where do the ideas come from?
- ‘Fuelled by creativity. United by Ideas’ and ‘Do Good Sh!t’ – how these came about as tag lines
- His views on where marketing is heading
10 episodes
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