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Former CMO of Rapha, Specialized Slate Olson

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Manage episode 406048179 series 3556886
Content provided by Wyatt Wees. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Wyatt Wees or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Slate Olson held some of the most important marketing roles in cycling thoughout the 2010s.
He started the US office of Rapha in 2010 and then he moved to the role of CMO in 2015. He took over as CMO of Specialized in 2015, reporting directly to Mike Sinyard until 2017 when he decided to be closer to family in Portland.
Other notable roles included Sr. Brand Director at Nike and President of Chrome Industries.
He accomplished all this while being of the kindest, most sincere people in the cycling business.
Links: https://www.linkedin.com/in/slate-olson-bb21171/
Read the latest 'The Business of Cycling' Blog
Sign up for 'The Business of Cycling' Newsletter
  continue reading

36 episodes

Artwork
iconShare
 
Manage episode 406048179 series 3556886
Content provided by Wyatt Wees. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Wyatt Wees or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Slate Olson held some of the most important marketing roles in cycling thoughout the 2010s.
He started the US office of Rapha in 2010 and then he moved to the role of CMO in 2015. He took over as CMO of Specialized in 2015, reporting directly to Mike Sinyard until 2017 when he decided to be closer to family in Portland.
Other notable roles included Sr. Brand Director at Nike and President of Chrome Industries.
He accomplished all this while being of the kindest, most sincere people in the cycling business.
Links: https://www.linkedin.com/in/slate-olson-bb21171/
Read the latest 'The Business of Cycling' Blog
Sign up for 'The Business of Cycling' Newsletter
  continue reading

36 episodes

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