The Most Common Mistakes Podcasters Make With Charley Valher

The Business of Podcasting Podcast

Resource Links:

• Valher Media Website (https://www.valhermedia.com/)
• Valher Media Resources (https://www.valhermedia.com/resources)
• A helpful guide to growing & monetising your podcast (https://www.valhermedia.com/podcasters-edge/)

Being a pro at podcasting is a lot like becoming a successful amateur tennis player: not only do you need to avoid unforced errors, you also need to hit winners.

Today, I go over my own experiences and observations from auditing hundreds of podcasts and share a list of the most common mistakes podcasters make. I also give insight and advice for those just starting out & those who need help in figuring out why their show might not be working as they’d expected.

We’ll be talking about:

1. Narrowing your niche and aligning your podcast with your business [02:21]
2. Content and topic selection [05:44]
3. Adding value to your show (and not leaving it up to your guest to provide) [09:12]
4. Why preparedness is king [12:57]
5. Quality over quantity [17:09]
6. Waffles [18:34]
7. The lack of innovation and point of difference [20:22]
8. Leading listeners to your business and selling your product/service [22:12]

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