Speaking to Grow your Audience with Colin Boyd

The Business of Thinking Big

How do we make more money and grow our businesses? The answer is simple: we need to sell to more people — and in order to sell to more people, we need to first build strong connections with them. Speaking on a stage, whether in-person or virtual, is a fantastic way to get in front of new audiences and build that know, like, trust factor quickly... but knowing how to sell from the stage will take your speaking opportunities to the next level!

My guest for this episode of The Business of Thinking Big has built a global reputation as your go-to guy when you want your presentation to get clients, not just claps. Through his coaching and Sell From Stage Academy® program, Colin Boyd has helped hundreds of entrepreneurs worldwide speak and sell with confidence (including big names such as Amy Porterfield)!

During this conversation, Colin shares some of his top tips for both new and seasoned speakers, from the value of showing up in break-out rooms to the simple bio hack that will instantly transform how the world sees you.

In‌ ‌this‌ ‌episode,‌ ‌you’ll discover:‌ ‌

• How Colin signed 12 new clients after his first presentation (and what the experience taught him)
• How to get in front of new people eager to hear your message — and 3 things to consider about a potential audience
• How to maximize the benefit of a speaking opportunity and tell stories that convert

Guest bio: Colin Boyd has advised the biggest names in the industry to speak and sell from both virtual and live stages, including Amy Porterfield, Jenna Kutcher, Anthony Oneal, Julie Solomon, and Carrie Green. He is a Certified Speaking Professional who has been on the professional speaking circuit for over a decade. His signature program Sell From Stage Academy® helps coaches and course creators turn every presentation into a money-making machine.

Timestamps:‌ ‌

00:32 Meet Colin Boyd

03:05 First presentation story

05:47 Life coach journey

08:24 Why is speaking so powerful?

12:42 Break-out rooms & workshop story

15:37 Finding new audiences

20:04 Infusion selling

23:24 Storytelling & core premise

30:32 Paid v. unpaid

35:13 One great talk

36:48 Final tip

38:17 Question round

44:08 Conclusion

Links mentioned:‌ ‌

Colin Boyd

colinboyd.co

Instagram: @colinboyd

The Conversion Story Formula

Stephen Covey

—

Learn with me: Mamapreneur Success Path - Free Audio Training

‌Connect with me:

Facebook: facebook.com/liannekimcoach

Instagram: @liannekimcoach

Join the Mamas & Co. community to get access to valuable resources and the support of likeminded mompreneurs and mentors: mamasandco.com

Instagram: @mamasandco

Podcasting support:

theultimatecreative.com

copymagic.agency