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EP 25: Breaking Down Organic, Paid, and Earned Media Channels for a Marketing Strategy

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Manage episode 405235239 series 3523871
Content provided by Betsy Moorehead and The Business Playdate. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Betsy Moorehead and The Business Playdate or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

This week, we are sharing the multiple marketing channels and marketing media types you can include in a marketing strategy, you guessed it, outside of social media. This topic of conversation came to light after the “great Meta outage of 2024” that happened earlier this week. As two firm believers that you don’t just need social media to run a successful business, we know this isn’t the last time something like this will happen.

Listen in as we break down the different types of marketing media (organic, paid, and earned) and how each of these avenues can fit into a business marketing strategy and help to create successful growth.

Follow The Business Playdate online & come say hi!

  continue reading

33 episodes

Artwork
iconShare
 
Manage episode 405235239 series 3523871
Content provided by Betsy Moorehead and The Business Playdate. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Betsy Moorehead and The Business Playdate or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

This week, we are sharing the multiple marketing channels and marketing media types you can include in a marketing strategy, you guessed it, outside of social media. This topic of conversation came to light after the “great Meta outage of 2024” that happened earlier this week. As two firm believers that you don’t just need social media to run a successful business, we know this isn’t the last time something like this will happen.

Listen in as we break down the different types of marketing media (organic, paid, and earned) and how each of these avenues can fit into a business marketing strategy and help to create successful growth.

Follow The Business Playdate online & come say hi!

  continue reading

33 episodes

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