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EP 3: So, You're in Marketing? Defining Your Role with Clients

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Manage episode 381054139 series 3523871
Content provided by Betsy Moorehead and The Business Playdate. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Betsy Moorehead and The Business Playdate or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

As two seasoned marketing consultants, we are no strangers to the question, “What does a marketer do?” In this episode, we provide valuable insights into the complex marketing world. We tackle fundamental questions: What exactly is marketing, and what roles do marketing freelancers and agencies play? Together, we unravel the misconceptions and confusion surrounding marketing as a service.

We emphasize the critical importance of having a well-crafted marketing strategy that aligns with business goals, shattering the common misconception that marketing is merely about posting on social media. Join us as we dive deep into the essence of marketing, exploring its multifaceted nature and the strategies needed for successful outcomes.

Follow us online & come say hi!

Learn more about Lindsay's marketing agency here: https://thewhitelabelcreative.com/

Learn more about Betsy's marketing services here: https://betsymoorehead.com/

  continue reading

33 episodes

Artwork
iconShare
 
Manage episode 381054139 series 3523871
Content provided by Betsy Moorehead and The Business Playdate. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Betsy Moorehead and The Business Playdate or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

As two seasoned marketing consultants, we are no strangers to the question, “What does a marketer do?” In this episode, we provide valuable insights into the complex marketing world. We tackle fundamental questions: What exactly is marketing, and what roles do marketing freelancers and agencies play? Together, we unravel the misconceptions and confusion surrounding marketing as a service.

We emphasize the critical importance of having a well-crafted marketing strategy that aligns with business goals, shattering the common misconception that marketing is merely about posting on social media. Join us as we dive deep into the essence of marketing, exploring its multifaceted nature and the strategies needed for successful outcomes.

Follow us online & come say hi!

Learn more about Lindsay's marketing agency here: https://thewhitelabelcreative.com/

Learn more about Betsy's marketing services here: https://betsymoorehead.com/

  continue reading

33 episodes

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