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FOCUSING ON CLIENT-CENTRICITY AND CREATIVITY | With Brett Phillips and Jayne Ramlakan | The Business Spotlight
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3 Deep is Australia's leading luxury branding and creative industry. Brett Phillips, the owner of a creative and branding agency, shared about his company's 28-year journey, focusing on super-premium to luxury brands.
Brett Phillips emphasized the importance of respecting the work and sacrifices of previous generations that have contributed to the company's success. He also highlighted the importance of client-centricity and the company's values and culture. He shared that they have been selective in their clientele and have made strategic decisions about the kind of work they want to focus on. Brett also mentioned that they have been creative in their work, working in various art forms. He attributed their success to their strategic decision-making and selective approach to clients.
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