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S1 Ep7: Digital distraction – cutting through the hype

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Manage episode 231527373 series 2414827
Content provided by Audioboom. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Audioboom or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

For this episode, we tackled the subject of digital distractions and how to see past the bells and whistles to ensure the digital services you're providing do justice to your cause and the people you support.

First up, we spoke to Emma Dalby Bowler, digital content and marketing manager and Gareth John, digital development manager from Mind on how they crafted needs-based user personas and centred this in their digital content creation process.

We were also joined by Matt Collins, founder of Platypus Digital to get his thoughts on ensuring digital is founded in serving the users, and why he reckons charities are still too focused on social media.

Make sure you subscribe to be kept up to date!

Click here to read the transcript of this episode.

Resources from this episode:

The slides from Matt's and Emma and Gareth's presentations at the Future of audience engagement conference .

  continue reading

15 episodes

Artwork
iconShare
 
Manage episode 231527373 series 2414827
Content provided by Audioboom. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Audioboom or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

For this episode, we tackled the subject of digital distractions and how to see past the bells and whistles to ensure the digital services you're providing do justice to your cause and the people you support.

First up, we spoke to Emma Dalby Bowler, digital content and marketing manager and Gareth John, digital development manager from Mind on how they crafted needs-based user personas and centred this in their digital content creation process.

We were also joined by Matt Collins, founder of Platypus Digital to get his thoughts on ensuring digital is founded in serving the users, and why he reckons charities are still too focused on social media.

Make sure you subscribe to be kept up to date!

Click here to read the transcript of this episode.

Resources from this episode:

The slides from Matt's and Emma and Gareth's presentations at the Future of audience engagement conference .

  continue reading

15 episodes

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