Hamlet Batista | CEO at Ranksense

The CMO Asia Podcast

This week, Hamlet Batista, CEO of Ranksense fills our hotseat to chat about: - What is going on in his business and entrepreneurial life - What was it that made him to decide venturing out on his own and doing what he love - Why SEO is a very valuable marketing channel, and his take on what we saw during the recent Super Bowl with the likes of VaynerMedia putting out campaign ads for their clients which drove a lot people to google “ Baby Nut” online but no one could find the new site on Google because it does not show up - Why he thinks this is a common SEO issue and perhaps affecting Revenue issue too - Why he highly recommends that every business or brand’s digital initiatives especially those that will be seen by millions of people should be run through an SEO dept or agency - Why he and RankSense's mission is to accelerate SEO results to 6 weeks using artificial intelligence and automation and how they achieve this? - Why he and Paul Shapiro started New York Python for SEOs Group and movement - Why Learn Python? Why not R? - What is the minimum programming knowledge that marketers need? - Why he thinks most CMOs or marketers who are at least familiar with working with Google spreadsheets are also able to learn Python - What powerful ideas were shared on his recent post “Weekly Wisdom with Hamlet Batista: Python and JavaScript for Marketers” on the SEMRush blog - How CMOs or Marketer’s can Automate a typical marketing workflow eg. comparing competitors SERP (Search Engine Result Page) - His best advice for people who started learning Python and what they should learn first - Why he thinks Google Collab is the best Python Installation Set-Up - What are the best posts he has read about Python for SEO - What are the best 5 Python for SEO resources and who he would recommend following Useful links: Weekly Wisdom with Hamlet Batista: Python and JavaScript for Marketers https://www.semrush.com/blog/weekly-wisdom-hamlet-batista-python-javascript-marketers/ Hands-on with Python for SEOs https://www.meetup.com/New-York-Python-for-SEO-Meetup-Group/events/268533535/