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Marketing Master Class, my priceless conversation with Raja Rajamannar (Mastercard CMO)

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Manage episode 402557089 series 3508381
Content provided by Steve Olenski. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Steve Olenski or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

My guest this week is a good friend who also happens to be one of the most influential marketers in the world, Raja Rajamannar, the CMO of Mastercard. Over his 10 years with the brand, he has transformed Mastercard into one of the top 10 most valuable brands in the world.

At the helm of the iconic priceless platform, he and his team are on the cutting edge of experiential multi sensory marketing for consumers and customers alike. He has extended the reach and impact of the brand by embracing AI and Web3 technologies, while also pioneering new standards in inclusive design.

  continue reading

46 episodes

Artwork
iconShare
 
Manage episode 402557089 series 3508381
Content provided by Steve Olenski. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Steve Olenski or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

My guest this week is a good friend who also happens to be one of the most influential marketers in the world, Raja Rajamannar, the CMO of Mastercard. Over his 10 years with the brand, he has transformed Mastercard into one of the top 10 most valuable brands in the world.

At the helm of the iconic priceless platform, he and his team are on the cutting edge of experiential multi sensory marketing for consumers and customers alike. He has extended the reach and impact of the brand by embracing AI and Web3 technologies, while also pioneering new standards in inclusive design.

  continue reading

46 episodes

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